文章摘要

多元理性：“一家两制”与食品安全社会自我保护的行为动因

Multiple Rationality: the Motive of “One Family, Two Systems” and Social Self-Protection in Food Safety

投稿时间：2014-06-05 修订日期：2014-06-05

DOI：

英文关键词: Multiple rationality Economic rationality “One family, two systems” Food safety Social self-protecting

基金项目:本文是国家自然科学基金“食品安全威胁下的一家两制与社会自我保护研究”(项目编号：71373269)的阶段性研究成果。

作者	单位	E-mail
周立^*	中国人民大学农业与农村发展学院	zhouli@ruc.edu.cn
方平	中国人民大学农业与农村发展学院

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中文摘要:

调研发现,食品安全威胁下,农户和消费者都不约而同地采用了“一家两制”的方式进行社会自我保护,本文致力于分析基于理性考虑的行为动因。本文认为,由于人们的经济交换行为嵌入在自然本能及社会互动之中,单一经济理性不能对“一家两制”现象做出充分解释。因此,本文提出包含生存理性、社会理性和经济理性在内的多元理性概念,建立多元理性行为矩阵,说明家庭经济行为在实践上遵从的是多元理性。从食品安全“一家两制”现象中,可以看到不同理性组合的考量下,“个体自保”和“社会共保”等基于食物交换的新型社会关系正在形成,多元理性引导下的社会自我保护运动正在出现。

英文摘要:

In our research we found out, facing the threat of food safety, both peasants and consumers adopted the methods of “One Family, Two Systems” to proceed social protection. This paper dedicated to analyze the behavior motives based on the consideration of rationality. We argued that, for human"s economic exchange behaviours are embedded in natural instinct and social interaction, the phenomenon of “One Family, Two Systems” could not be explained enough by single rationality. Therefore, this paper proposed the conception of Multiple Rationality, including survival rationality, social rationality and economic rationality, then built a multiple rational behavior matrix, to illustrate that family economic behaviours practically complied with Multiple Rationality. From the phenomenon of “One Family, Two Systems”, we can see with the consideration of different combinations of rationalities, new patterns of social relationship, based on food exchange, like “Individual Self-Protection” and “Social Co-Protection”, are forming. And social movement of self-protection activities led by Multiple Rationality is appearing in the reality.

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