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| 正负激励方式反向运用:一种新的激励思路 |
| The Reverse Use of the Positive/Negative Incentives-ANew Way of Thinking on Incentives |
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| DOI： |
| 中文关键词: 正激励 负激励 反向运用 |
| 英文关键词: Positive incentive Nega tiv e incentive Reverse utilization |
| 基金项目: |
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| 摘要点击次数: 571 |
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| 中文摘要: |
| 文章从分析正负激励方式及其特点入手, 提出了正负激励方式反向运用的激励思路, 并具体探讨了基
于激励疲劳现象和激励预期现象基础上的两种正负激励方式反向运用情况。 |
| 英文摘要: |
| This ar ticle proposes a new w ay of thinking o n the reverse use of the positive/negative incentives by analy zing the characteristics
of it .Specific discussio ns are made on the reverse use derived from the phenomena of incentive fa tigue and incentive anticipatio
ns. |
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