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| 驰名商标与中国名牌统一管理研究 |
| The “Well-Known Trademarks” and Consolidated Administrationof Famous Brands in China |
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| DOI： |
| 中文关键词: 驰名商标 中国名牌 统一管理 |
| 英文关键词: Well-known trademarks Famous brands in China Consolidated administration |
| 基金项目: |
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| 摘要点击次数: 575 |
| 全文下载次数: 123 |
| 中文摘要: |
| 驰名商标和中国名牌具有同质性, 二者分散管理的模式存在诸多弊端。文章在分析论证分散管理现
状、存在的问题和能够实现统一管理的基础上, 提出了二者统一管理的一些建议。 |
| 英文摘要: |
| The “well-known trademarks (WKT)” and “famous brands” in China are based on the same identification standards.The separate
administration of them has many shortcomings.The paper analyzes the current situation, existent problems and the feasibility of consolidated
management of them .Some suggestions are also made on how to make consolidated management of these two . |
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